We are looking for a talented Technical Content Marketing Manager to take full responsibility of our inbound marketing strategies including social media, blogs and lead generation. Our ideal candidate is a creative marketing professional, preferably with a technical writing background, that has experience with enterprise software solutions. You should be able to develop engaging content to attract and retain customers. For this position, it’s also essential to be up-to-date with new technologies and marketing trends in new technology areas. Proof of previous work will be asked during the interview process to assess technical writing abilities.
Ultimately, you should be able to expand our company’s digital footprint and brand awareness.
Responsibilities:
Design content marketing strategies and set short-term goals
Undertake content marketing initiatives to achieve business targets
Collaborate with design and writing teams to produce high quality content
Develop editorial calendar, delegate tasks and ensure deadlines are met
Deliver engaging content on a regular basis and inspire team members
Edit, proofread and improve content
Optimize content considering SEO and Google Analytics
Analyze web traffic metrics
Share content through various channels, ensuring strong web presence
Receive customer feedback and generate ideas to increase customer engagement
Required Qualifications/Skills:
Experience with SaaS and AI technology a must
Proven work experience as a Content Marketing Manager
Proficiency in MS Office/Google GSuite, or other Content Management Software
Experience with Adobe product suite or similar software to create marketing material
Understanding of web publishing requirements
Prior experience with developer blog sites such as Medium, HackerNews, Quora, Stack Overflow.
Editorial mindset with an ability to predict audience preferences
Hands on experience with SEO and web traffic metrics
Expertise in social media platforms
Project management skills and attention to detail
Excellent communication and writing skills in English is a must
BSc degree in Marketing, Journalism or relevant field
Must be a technology enthusiast that keeps up to date with the latest trends
Skills:- Content Marketing
Seniority level:
Mid-Senior level
Employment type:
Full-time
Job function:
Marketing and Sales
Industries:
IT Services and IT Consulting, Software Development, and Internet Publishing